MASHINIi

Duluth Holdings Inc..

DLTH.US | Retail sale of clothing, footwear and leather articles in specialized stores

Duluth Holdings Inc. is a lifestyle brand and retailer of men's and women's casual wear, workwear and accessories. The company offers a wide range of apparel, including shirts, pants, outerwear, underwear, and footwear, designed for durability and functionality. Duluth Trading Company markets its pr...Show More

Ethical Profile

Mixed.

Duluth Holdings Inc. presents a mixed ethical profile. The company initiated a recall of 22,400 children's pajamas due to alleged flammability issues, violating safety regulations, though no injuries were reported. Reports suggest 145 Better Business Bureau complaints in three years, citing delivery, service, and product concerns. Employee reviews highlight concerns about poor management, inconsistent communication, and low pay, despite an average Glassdoor rating. Positively, Duluth Trading Company partnered with the American Red Cross in 2020, donating 5% of select apparel purchases to COVID-19 relief and maintains a formal whistleblower policy and ethics hotline.

Value Scores

Better Health for All-30
-100100
Fair Money & Economic Opportunity0
-100100
Fair Pay & Worker Respect10
-100100
Fair Trade & Ethical Sourcing0
-100100
Honest & Fair Business-40
-100100
Kind to Animals0
-100100
No War, No Weapons0
-100100
Planet-Friendly Business0
-100100
Respect for Cultures & Communities0
-100100
Safe & Smart Tech0
-100100
Zero Waste & Sustainable Products0
-100100

Better Health for All

-30

Duluth Holdings Inc. recalled 22,400 children's pajamas on January 23, 2025, due to flammability regulation violations, although no injuries were reported.

1
These pajamas, sold for approximately $35 each,
2
represent a very small fraction (estimated at 0.125% of FY24 net sales) of the company's revenue, and the company initiated a clear process for refunds and garment destruction.
3
During the COVID-19 pandemic, from May 4 to May 31, 2020, the company partnered with the American Red Cross to donate 5% of the purchase price of select apparel items to relief efforts.
4

Fair Money & Economic Opportunity

0

Duluth Holdings Inc. is a retailer and does not offer lending or deposit services to consumers, nor does it operate as a financial institution. Therefore, most KPIs related to financial services, such as underserved client share, pricing fairness, exploitative fee exposure, inclusion initiatives, data accessibility for financial data, fair lending compliance, wealth building outcomes, debt burden ratio, geographic inclusion for banking services, and product simplicity for financial products, are not applicable. While the company's Employee Assistance Fund website provides links to financial learning tools,

1
the company is not in financial services, making the KPI for financial literacy initiatives not applicable in this context. There is no specific quantitative evidence regarding profit reinvestment in community finance or profit-sharing with underserved communities.
2

Fair Pay & Worker Respect

10

The company's employee satisfaction, based on Glassdoor reviews, is 3.8 out of 5 stars, and 71% of employees would recommend working there.

1
This general employee rating is consistent with the Retail & Wholesale industry average of 3.4 stars.
2
Specific ratings include 3.3 out of 5 stars for compensation and benefits, 4.0 out of 5 stars for work/life balance, and 3.9 out of 5 stars for culture and values.
3
There are no mentions of specific regulatory actions, violations, fines, or compliance issues.
4

Fair Trade & Ethical Sourcing

0

No evidence available to assess Duluth Holdings Inc. on Fair Trade & Ethical Sourcing.

Honest & Fair Business

-40

The company has a formal whistleblower protection policy and provides a 24/7 ethics hotline accessible via a website.

1
However, there is no evidence provided regarding independent investigation processes for reports made through this channel.

Kind to Animals

0

Duluth Holdings Inc. uses animal materials including leather, exotic animal hair, exotic animal skin, down, and wool in its products.

1
The company does not use fur or angora.
2
As of April 2022, there is no evidence that the company traces any animal product to the first stage of production, nor is there evidence of a policy to minimize the suffering of animals.
3
A third-party assessment in April 2022 rated the company's animal welfare as 'not good enough' (2 out of 5).
4
The company's Supplier Code of Conduct (version 3.0.2022) requires suppliers to adhere to environmental protection laws and allows for on-site inspections, including unannounced visits, to monitor standards and assure product quality.
5
The company faced consumer backlash in 2025 and 2026 for an advertisement describing wool as 'smelly animal fur' while promoting polyester fleece as an alternative.
6

No War, No Weapons

0

No evidence was found in the provided articles to assess Duluth Holdings Inc. against the 'No War, No Weapons' ethical value. The articles either discuss unrelated companies or general sustainability initiatives without providing specific data points for any of the defined KPIs.

1

Planet-Friendly Business

0

No evidence available to assess Duluth Holdings Inc. on Planet-Friendly Business.

Respect for Cultures & Communities

0

No specific, concrete evidence was found in the provided articles to assess Duluth Holdings Inc. against any of the KPIs for 'Respect for Cultures & Communities'.

1
The articles focused on company descriptions and career information, without detailing formal partnerships, community investments, cultural incident records, or other relevant metrics.
2

Safe & Smart Tech

0

No evidence available to assess Duluth Holdings Inc. on Safe & Smart Tech.

Zero Waste & Sustainable Products

0

No evidence available to assess Duluth Holdings Inc. on Zero Waste & Sustainable Products.

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AI-generated analysis based on publicly available data. Not financial advice. Ratings are expressions of opinion derived from automated models and may contain inaccuracies. See our Risk Disclosure for full details.