Root, Inc..
ROOT.US | Non-life insurance
Root, Inc. is a technology company operating as a licensed insurance carrier. It primarily focuses on providing auto insurance directly to consumers through its mobile app. The company uses data analytics and technology to offer personalized insurance rates based on driving behavior and other factor...Show More
Better Health for All
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No evidence available to assess Root, Inc. on Better Health for All.
Fair Money & Economic Opportunity
-30
Root, Inc. operates in 36 states, covering 77% of the U.S. population as of December 2024.
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Key states like Texas, Georgia, and Colorado accounted for approximately 35% of its customer base as of December 31, 2022.
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The company is actively expanding its footprint, filing for operations in Michigan in Q1 2025 and with pending applications in Massachusetts, New Jersey, and Washington.
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Root offers its car insurance experience primarily through its mobile app, which customers value for speed and convenience.
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The company also tailors products to meet customer needs, including roadside assistance as a standard feature and a rideshare option for rental coverage.
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Root has committed to eliminating credit scores as a rating factor by 2025 and does not use occupation and education in its rates, aiming to eliminate bias from insurance ratings.
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Fair Pay & Worker Respect
-30
For the 2024 fiscal year, Root, Inc.'s CEO to median employee pay ratio was 148:1, with the CEO receiving $10,653,120 in total compensation and the median employee earning $71,842.
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As of December 31, 2024, none of the company's 1,021 full-time employees are represented by a labor union or covered by collective bargaining agreements.
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Employee engagement is low, with an overall Glassdoor rating of 2.7 out of 5 stars based on 380 reviews, which is 25% below the industry average.
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Only 34% of employees would recommend working at Root Inc. to a friend, and 47% approve of the CEO.
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The company has experienced high attrition across all departments and turnover among senior management, and has implemented involuntary workforce reductions in the past.
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Root, Inc. was subject to fines for various market conduct violations by the Virginia DOI, and in February 2023, filed a lawsuit to recover approximately $10 million in misappropriated funds from a former senior marketing employee.
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The company offers comprehensive benefits, including medical, dental, vision, prescription drug benefits, an employee assistance program, life insurance, short- and long-term disability, paid time off, and paid parental leave.
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Fair Trade & Ethical Sourcing
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Root, Inc. is an insurance technology company, and its primary business model does not involve the procurement or trade of physical commodities or a traditional manufacturing supply chain. Therefore, several KPIs related to fair trade certifications, supply chain audits for welfare, forced/child labor incidents, traceability of physical goods, and remediation speed for material sourcing violations are not applicable to its core operations. The company's Supplier Code of Conduct mentions expectations for suppliers regarding fair dealing, human rights, labor practices, and environmental sustainability, and states they do not knowingly work with suppliers using forced or child labor.
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It also references compliance with conflict minerals disclosure requirements.
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However, no quantitative data is provided for the percentage of spend covered by fair-trade certifications, the frequency of supplier audits, the number of forced or child labor incidents, the percentage of suppliers with traceable provenance data, or the median days to close corrective action plans.
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Similarly, there is no data on the percentage of procurement budget directed to diverse suppliers.
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The company's business model and the lack of specific evidence mean that the KPIs related to physical commodity sourcing are not scorable or are N/A.
Honest & Fair Business
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No evidence available to assess Root, Inc. on Honest & Fair Business.
Kind to Animals
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Root, Inc. is a service-oriented company primarily offering insurance. Its core business model does not involve physical products, animal-derived ingredients, animal testing, animal agriculture, or direct impact on wildlife habitats. Therefore, all KPIs related to these activities are not applicable. The company does not have products requiring cruelty-free certification, does not conduct animal testing, and has no animal-related operations or suppliers.
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While one article mentions an "Olentangy River cleanup" as community service,
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there is no measurable data on wildlife conservation impact, such as species recovery or habitat restoration metrics, to score the relevant KPI.
No War, No Weapons
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No evidence available to assess Root, Inc. on No War, No Weapons.
Planet-Friendly Business
-20
Multiple articles state that no specific regulatory actions, violations, fines, or compliance issues are mentioned for the company.
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This indicates a record of zero reported environmental compliance violations.
Respect for Cultures & Communities
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No evidence available to assess Root, Inc. on Respect for Cultures & Communities.
Safe & Smart Tech
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No evidence available to assess Root, Inc. on Safe & Smart Tech.
Zero Waste & Sustainable Products
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The provided articles do not contain any specific, concrete data points or information related to Root, Inc.'s performance on any of the Zero Waste & Sustainable Products KPIs. The articles primarily focus on carbon footprint or corporate social responsibility efforts like employee volunteer hours, and explicitly state a lack of data regarding waste management practices, product sustainability, packaging, recycling, or related initiatives.
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