MASHINIi

Under Armour Inc..

UA.US | Manufacture of wearing apparel, except fur apparel

Under Armour, Inc. is a global leader in the design, development, marketing, and distribution of branded performance apparel, footwear, and accessories. The company's innovative products are engineered to enhance athletic performance and are sold worldwide to consumers of all ages. Under Armour's pr...Show More

Ethical Profile

Mixed.

Under Armour faced a $9 million SEC fine for allegedly misleading investors by accelerating $408 million in orders to obscure revenue shortfalls. Critics also point to a lack of progress on living wages and gaps in ethical sourcing data, despite annual Tier 1 supplier audits. Its animal welfare rating is "Not Good Enough," though down products are Responsible Down Standard accredited. On the positive side, Under Armour targets a 30% reduction in greenhouse gas emissions by 2030 (SBTi approved) and 100% renewable energy in owned facilities by 2030. They aim to reduce single-use plastic packaging by 75% by 2025, impact 152,000 youth through sports programs, and invest in concussion research.

Value Scores

Better Health for All-30
-100100
Fair Money & Economic Opportunity0
-100100
Fair Pay & Worker Respect0
-100100
Fair Trade & Ethical Sourcing0
-100100
Honest & Fair Business-60
-100100
Kind to Animals-70
-100100
No War, No Weapons0
-100100
Planet-Friendly Business-40
-100100
Respect for Cultures & Communities50
-100100
Safe & Smart Tech0
-100100
Zero Waste & Sustainable Products-40
-100100

Better Health for All

-30

Under Armour has made progress in mitigating potential negative health externalities by nearly eliminating 67% of biocides and fluorine DWR from applicable yardage.

1
The company has also achieved a 30% reduction in solvent use in footwear, and 43% of applicable yardage now uses biocide-free odor management.
2

Fair Money & Economic Opportunity

0

Under Armour is a company specializing in performance apparel, footwear, and accessories.

1
The provided articles do not contain any evidence that the company offers lending, insurance, money movement, or money storage services, or any other financial products to consumers. Therefore, all KPIs related to 'Fair Money & Economic Opportunity' are not applicable to Under Armour's operations as described in the evidence.

Fair Pay & Worker Respect

0

No evidence was found in the provided article for UA.US regarding any of the KPIs for Fair Pay & Worker Respect. The sole article provided pertains to Mistras Group and explicitly states that no data is available for UA.US.

1

Fair Trade & Ethical Sourcing

0

Under Armour aims to audit all onboarded and active Tier 1 suppliers annually, with 168 SLCP verifications completed in 2022 in lieu of UASATR assessments.

1
All suppliers are required to adhere to a Supplier Code of Conduct, which includes provisions on forced labor, compensation, hours of work, freedom of association, nondiscrimination, harassment, nonretaliation, reporting, and sustainable business practices.
2
Additionally, suppliers sign annual manufacturing agreements committing to these standards, remediation, and assessments.
3

Honest & Fair Business

-60

Under Armour scored 6% on the Fashion Transparency Index in 2025, indicating a low level of transparency.

1
The company also scored 16.64/100 on the Green Supply Chain Corporate Information Transparency Index in November 2023.
2
Under Armour maintains a whistleblower policy that includes a 24/7 anonymous hotline for workers to submit grievances and procedures for confidential reporting.
3
Its Insider Trading Policy also encourages employees to report suspicious trading activity, subject to whistleblower protections.
4
However, there is no evidence of independent investigation processes for these reports.

Kind to Animals

-70

Under Armour sponsors trophy hunters who kill wild animals, which negatively impacts wildlife.

1
The company also lacks a formal animal welfare policy, despite using animal products in its garments, and there is no evidence of a policy to minimize animal suffering.
2

No War, No Weapons

0

No specific, quantifiable evidence was found in the provided articles for any of the KPIs related to the 'No War, No Weapons' ethical value for UA.US. Information regarding revenue from arms contracts, dual-use technology R&D, sales to embargoed regimes, peacebuilding investment, or specific ethical red lines related to weapons was not available.

Planet-Friendly Business

-40

Under Armour has a science-based emissions target that has been approved by the Science Based Targets initiative (SBTi).

1
The company aims to reduce absolute Scope 1, 2, and 3 greenhouse gas emissions by 30% by 2030 from a 2018 base year.
2
The available information does not specify interim milestones for this target.

Respect for Cultures & Communities

50

Under Armour provides mandatory unconscious bias training for all teammates and mandatory cultural competency training for leaders.

1
This indicates that 100% of employees complete relevant cultural sensitivity training.
2

Safe & Smart Tech

0

No specific, concrete data points were found in the provided articles regarding Under Armour Inc.'s performance across any of the Safe & Smart Tech KPIs. All articles either resulted in a 404 error

1
2
3
or provided general industry information without company-specific details
4
.

Zero Waste & Sustainable Products

-40

Under Armour reported that 40% of its apparel and accessories fabrics were recycled at the end of 2021.

1
The company has launched a regenerative activewear collection
2
and introduced NEOLAST fiber, which is designed to be recyclable
3
and produced using a solvent-free process, eliminating hazardous chemicals.
4
Under Armour is committed to integrating circular design principles, with a goal for at least 50% of its products to adhere to these principles by 2027.
5
The company has set multiple quantitative waste reduction targets with specific timelines, including a 75% reduction in single-use plastic packaging by 2025
6
, elimination of 75% of spandex in all products by 2030
7
, and 100% elimination of fluorine DWR and biocides by 2025.
8

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AI-generated analysis based on publicly available data. Not financial advice. Ratings are expressions of opinion derived from automated models and may contain inaccuracies. See our Risk Disclosure for full details.