Criteo S.A..
CRTO.US | Advertising
Criteo S.A. is a global technology company specializing in digital performance marketing. It provides solutions that enable e-commerce businesses to connect with shoppers across the web. Criteo's core offering is its advertising platform, which uses machine learning and predictive technology to deli...Show More
Better Health for All
0
Criteo S.A. operates as a digital performance marketing company, providing an advertising platform.
1
Its core business activities do not directly involve health-related products, services, or outcomes.
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The provided articles, including CSR reports and information on ad trust and safety, do not contain any specific data points or initiatives related to health impacts, accessibility, or health programs.
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Therefore, all KPIs under the 'Better Health for All' value are assessed as 'Not applicable' (0), as the company's operations do not inherently promote or harm health outcomes, nor do they involve health products, services, or data that would require specific health-related initiatives or disclosures.
4
Fair Money & Economic Opportunity
0
Criteo S.A. is a digital performance marketing company, not a financial institution that lends, insures, moves, or stores money for consumers.
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The company's core business is an advertising platform operating on a cost-per-click model.
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As such, it does not offer lending or deposit services, consumer credit products, or financial products requiring disclosure.
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It does not generate or manage customer finance data, nor is it regulated as a lender.
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Therefore, all KPIs related to fair money and economic opportunity are not applicable to its core business model.
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Fair Pay & Worker Respect
10
Criteo's CEO to median employee pay ratio was 114:1 in 2024.
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As of December 31, 2024, 970 employees in French entities were covered by a collective bargaining agreement, out of a total of 3,507 employees.
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Criteo has achieved a 0% gender pay gap since 2021, maintaining it in 2022 and 2023, with an average compa-ratio of 0.90 for both men and women before calibration.
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The Women-Men Equality Index for France was 94/100 for 2023 and 98 out of 100 in 2024.
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The Inclusion Index score was 80/100 in July 2024.
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In 2024, there were 648 terminations, with 307 initiated by employees, out of 3,541 total employees.
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Criteo offers comprehensive benefit packages including healthcare and other insurance benefits. In 2024, Criteo added an additional health plan in Germany and Japan, a long-term disability plan in Japan, increased accident coverage in Spain, and life coverage in Cyprus.
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An interim plan was devised in Romania, and meal voucher amounts were increased in Brazil.
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The company also partners with an external company to provide 24/7 free psychological support to all employees and their families.
9
Fair Trade & Ethical Sourcing
0
Criteo S.A. operates as a global technology company specializing in digital performance marketing, providing an advertising platform.
1
Due to the nature of its business, which does not involve the procurement or trade of physical commodities, several KPIs related to fair trade and ethical sourcing of physical goods are not applicable.
2
The company does not have a supplier base requiring welfare or sourcing audits for physical goods, nor does it have exposure to upstream labor practices or supply chain tiers for physical materials.
3
No specific quantitative data was provided in the articles regarding supplier diversity spend.
4
Honest & Fair Business
0
No evidence available to assess Criteo S.A. on Honest & Fair Business.
Kind to Animals
0
Criteo S.A. is a digital performance marketing company that provides technology solutions and services. Its business model does not involve physical products, animal-derived ingredients, animal testing, animal husbandry, or direct impact on wildlife habitats.
1
Therefore, all KPIs related to animal welfare, animal testing, ethical sourcing, and humane operations are not applicable to the company's core business activities. While employees volunteered for 'animal welfare' in 2023,
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this is not a company-led conservation initiative with measurable biodiversity impact.
No War, No Weapons
0
Criteo's business model is digital advertising, and it is not directly involved in exporting physical goods, thus no exports require end-user certificates.
1
The company's core business does not involve mineral inputs, making conflict minerals and conflict zone procurement not applicable.
2
Similarly, as a digital advertising company, it does not have a peace technology investment ratio or ethical red lines related to weapons, making these KPIs not applicable to its business model.
3
Planet-Friendly Business
0
No specific, concrete data points were found in the provided articles to assess CRTO.US against any of the Planet-Friendly Business KPIs. All articles were placeholders and explicitly stated a lack of relevant information for CRTO.US or Planet-Friendly Business.
1
Respect for Cultures & Communities
0
The provided articles do not contain specific, quantifiable data points for any of the KPIs related to 'Respect for Cultures & Communities'.
1
The reports focus on internal diversity, equity, and inclusion (DE&I) initiatives, gender equality, and general employee engagement, with limited information on community engagement, cultural impact assessments, or specific actions related to indigenous or local communities.
2
Several articles explicitly state a lack of data for the requested metrics.
3
Safe & Smart Tech
-20
Criteo received a €40 million fine from the French data protection authority (CNIL) for five GDPR infringements, including a lack of demonstrable user consent, inadequate processes for consent withdrawal and data erasure, and insufficient data access rights.
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These findings indicate fundamental violations of data protection law and practices that undermine user privacy, leading to complaints from digital rights organizations Privacy International and NOYB.
2
Vulnerabilities in Criteo's security systems were exploited.
3
Criteo has a Product Ethics Committee to guide AI-driven advertising ethics
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and states it aims for transparency in data use.
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The company provides IT security training and awareness campaigns
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and mentions encryption in transit and for data assets.
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Criteo conducts regular penetration tests, vulnerability scanning, and operates a private bug bounty program on HackerOne with rewards from $100-$5000 and a 3-business-day initial response time.
8
Criteo complies with multiple industry certifications, including DAA, EDAA, IAB Europe, NAI, and multiple TAG certifications,
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with its Dynamic Retargeting service independently certified by the EDAA for data protection.
11
Criteo limits data retention to 13 months from collection
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and mentions multi-factor authentication (MFA) for privileged accounts.
13
The company states its design and development follow a Privacy by Design ethos
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and discusses compliance with CCPA.
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Zero Waste & Sustainable Products
0
No evidence available to assess Criteo S.A. on Zero Waste & Sustainable Products.