MASHINIi

DouYu International Holdings Limited.

DOYU.US | Television programming and broadcasting activities

DouYu International Holdings Limited operates a live streaming platform in China. The company's platform allows users to enjoy immersive and interactive games and entertainment content. It provides access to a wide variety of live streaming content, including games, esports, and entertainment shows....Show More

Ethical Profile

Mixed.

Not enough information to create an ethical profile.

Value Scores

Better Health for All-30
-100100
Fair Money & Economic Opportunity0
-100100
Fair Pay & Worker Respect0
-100100
Fair Trade & Ethical Sourcing0
-100100
Honest & Fair Business0
-100100
Kind to Animals0
-100100
No War, No Weapons0
-100100
Planet-Friendly Business-70
-100100
Respect for Cultures & Communities0
-100100
Safe & Smart Tech10
-100100
Zero Waste & Sustainable Products0
-100100

Better Health for All

-30

DouYu's live streaming platform actively hosted and encouraged illegal pornography and gambling content, which was reported to cause harm to children.

1
The Cyberspace Administration of China (CAC) highlighted DouYu multiple times for content violations in 2022 and Q1 2023, deploying a working group for a one-month rectification in May 2023 due to "severe ecological issues, including pornography and vulgarity."
2
The Chinese government also expressed concerns about video game and computer addiction related to such platforms.
3
Livestreaming, which included these harmful activities, constituted 95.6% of total revenues in 2022, 86.8% in 2023, and 72.0% in 2024.
4
DouYu incentivized streamers to organize illegal gambling by offering a 50% revenue share, higher than the 30-45% for legal performances.
5
The company has a catastrophic safety record, receiving multiple fines for promoting obscenity, gambling, and vulgar content in 2019, 2020, and 2021.
6
Its CEO was arrested in October 2023 for operating a gambling establishment.
7
A streamer group on the platform organized 4,267 lotteries with 4.42 million participants involving nearly RMB 120 million in gambling funds between March 2017 and September 2020, leading to prison sentences for team members.
8
DouYu failed to disclose its misconduct, including gambling and pornography, and the associated material risks to investors, only announcing its CEO's arrest in November 2023.
9
The company's operations generate severe negative health externalities, including addiction and mental health impacts, with no mentioned remediation efforts. DouYu's business model actively facilitated and incentivized gambling, a highly addictive activity, and contributed to video game and computer addiction, without any mentioned efforts to reduce addiction potential or support recovery. The company does not offer health-related products or services, nor does it engage in health equity programs, healthcare workforce support, preventative health measures, healthcare data responsibility, global health crisis response, healthcare education, or clinical trials.

Fair Money & Economic Opportunity

0

DouYu International Holdings Limited operates a live streaming platform, with over 90% of its revenue derived from commissions on virtual gifts.

1
The company's core business does not involve offering lending, deposit, or other traditional financial services to consumers. Therefore, the KPIs related to financial products, services, or customer financial outcomes, such as underserved client share, pricing fairness, exploitative fee exposure, inclusion initiatives, data accessibility, fair lending compliance, wealth building outcome, profit reinvestment, financial literacy initiatives, debt burden ratio, geographic inclusion, and product simplicity, are not applicable to this company's operations. There is no evidence in the provided articles to assess these financial-specific KPIs.

Fair Pay & Worker Respect

0

No specific, concrete data points were found in the provided articles for any of the KPIs related to Fair Pay & Worker Respect for DOYU.US. The articles primarily focus on financial performance, securities litigation, and regulatory compliance issues related to platform content and the CEO's arrest, rather than employee-specific metrics such as wages, benefits, safety, or labor practices.

1

Fair Trade & Ethical Sourcing

0

DouYu International Holdings Limited operates a live streaming platform, primarily generating revenue through virtual gifting and advertising. The company's business model does not involve the procurement or trade of physical commodities, nor does it have a traditional supply chain that would necessitate fair-trade certifications, audits for welfare or sourcing, or exposure to upstream labor practices related to physical goods.

1
Therefore, no KPIs under Fair Trade & Ethical Sourcing are applicable or have relevant evidence in the provided articles for this company.

Honest & Fair Business

0

The company, DouYu, was included in a list of platforms by the Cyberspace Administration of China (CAC) for "harmful information such a spreading pornographic drainage, vulgarity, [and] violent abuse" in February 2023.

1
In May 2023, the CAC instructed the Hubei Provincial Internet Information Office to send a working group for a one-month centralized rectification supervision of the DouYu platform due to alleged violations of content rules and regulations.
2
This led to a 9.3% drop in DouYu's stock price on May 9, 2023.
3
Earlier, in March 2022, new regulations drafted by Chinese authorities for the live-streaming industry also caused DouYu's stock price to fall by 6.4%.
4
However, no specific, quantifiable evidence was found in the provided articles to score DOYU.US against the defined KPIs for Honest & Fair Business.

Kind to Animals

0

DouYu International Holdings Limited operates a live streaming platform.

1
The company's core activities do not involve physical products, animal testing, animal-derived ingredients, animal husbandry, or direct impact on wildlife habitats.
2
Therefore, all KPIs related to animal welfare, such as cruelty-free certification, animal testing, humane operations, ethical sourcing, and animal agriculture, are not applicable to its business model. While one article mentioned a wildlife conservation campaign, it explicitly attributed this initiative to HUYA Inc.,
3
and noted the termination of its merger agreement with DouYu International Holdings Limited,
4
thus making it irrelevant to DouYu's performance.

No War, No Weapons

0

No specific data is available regarding DOYU.US's involvement in arms contracts, dual-use technology development, sales to embargoed regimes, or any peacebuilding initiatives.

1
The provided articles primarily discuss China's export control regulations for dual-use items, but do not link these regulations to DOYU.US's operations or products.
2
Financial reports for DOYU.US explicitly state a lack of information on these specific areas, and other articles indicate that sustainability data is unavailable for the company.
3

Planet-Friendly Business

-70

DouYu International Holdings Limited has no documented reduction targets or climate commitments, including those aligned with the Science Based Targets initiative (SBTi).

1
The company has also not publicly committed to specific 2030 or 2050 climate goals.
2

Respect for Cultures & Communities

0

No specific data is available in the provided articles regarding DouYu International Holdings Limited's formal partnerships with indigenous or local community groups, revenue reinvested in local community development, cultural appropriation incidents, cultural impact assessment protocols, local employment ratios, grievance mechanisms, complaint resolution times, FPIC participation rates, community governance inclusion, cultural preservation investment, local procurement share, indigenous supplier count, cultural site protection, social license to operate, charitable giving, community fund allocation, language inclusivity, cultural incident response, or cultural training completion.

1
The articles primarily focus on financial performance, corporate structure, regulatory environment, and a regulatory review by the Cyberspace Administration of China concerning alleged violations of content rules and regulations.

Safe & Smart Tech

10

DouYu's privacy policy, last updated January 29, 2025, states that personal information will not be kept longer than twelve (12) months past account termination, reflecting good data minimization practices.

1
The company also states it only keeps personal information as long as necessary and does not process sensitive personal information.
2
Users have excellent data control options, including the ability to review, change, or terminate their account, and can withdraw consent at any time.
3
The company uses GeeTest CAPTCHA, which reduced authentication time by 60% and improved abnormal attack detection by 18%, indicating good authentication security.
4
GeeTest CAPTCHA is deployed across key interaction points like registration and login, suggesting good security testing coverage.
5
The company has implemented appropriate technical and organizational security measures to protect personal information, and no specific instances of unauthorized data use are mentioned.
6
They also commit to acting on data protection requests in accordance with applicable laws, indicating basic regulatory compliance.
7
The implementation of GeeTest CAPTCHA reduced security breaches by over 35%, indicating good data breach severity management.
8
The company utilizes AI-driven risk detection mechanisms and automated blocking, and states its AI products are designed to enhance user experience, suggesting standard AI ethics governance and algorithmic transparency.
9
DouYu invested in GeeTest CAPTCHA to address security challenges, indicating cybersecurity investment.
10
However, the company does not respond to Do-Not-Track browser signals.
11

Zero Waste & Sustainable Products

0

No specific, concrete data points are available in the provided articles to assess DOYU.US against any of the 'Zero Waste & Sustainable Products' KPIs.

1
Both articles explicitly state a complete absence of sustainability data, including metrics related to waste diversion, product recyclability, packaging sustainability, recycled content, single-use plastic reduction, take-back programs, circular design principles, waste reduction initiatives, hazardous waste management, product durability, repairability, waste audit frequency, material efficiency, packaging-to-product ratio, waste reduction targets, supplier waste requirements, or customer waste education.
2
General GHG emissions data is provided but is not relevant to this value category.
3

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AI-generated analysis based on publicly available data. Not financial advice. Ratings are expressions of opinion derived from automated models and may contain inaccuracies. See our Risk Disclosure for full details.