MASHINIi

Zebra Technologies Corporation.

ZBRA.US | Manufacture of computers and peripheral equipment

Zebra Technologies Corporation is a global leader in providing enterprise asset intelligence solutions. The company designs, manufactures, and sells a wide range of products, including barcode scanners, mobile computers, RFID (radio-frequency identification) devices, printers, and related software a...Show More

Ethical Profile

Mixed.

Zebra Technologies presents a mixed ethical profile. Its healthcare solutions reportedly cut patient care errors by 40% and saved Hull NHS Trust 87,500 staff hours annually. The company earns high marks for workplace inclusion, with 86% of employees affirming it's a great place to work and achieving top diversity scores. Zebra's circular economy processed over 63,000 devices, aiming to cut 150,000 pounds of plastic waste. However, ethical sourcing reports suggest 30% of identified smelters lack certification, and products are not confirmed 'DRC conflict-free'. Critics also note deforestation policies are 50-60% implemented, and privacy impacts are assessed in only 60-70% of products.

Value Scores

Better Health for All10
-100100
Fair Money & Economic Opportunity0
-100100
Fair Pay & Worker Respect20
-100100
Fair Trade & Ethical Sourcing10
-100100
Honest & Fair Business0
-100100
Kind to Animals0
-100100
No War, No Weapons-40
-100100
Planet-Friendly Business-40
-100100
Respect for Cultures & Communities0
-100100
Safe & Smart Tech0
-100100
Zero Waste & Sustainable Products-20
-100100

Better Health for All

10

Zebra Technologies' solutions demonstrate significant positive health impacts, particularly in healthcare settings. Their products, such as the DS2208-HC scanner and desktop printers, led to a 40% reduction in patient care errors at Clínica de las Américas

1
, where patient satisfaction reached 80% in triage and 91% in medical assistance
2
. The HC20 and HC50 rugged mobile computers feature emergency alert buttons
3
and medical-grade housing designed to enhance patient safety and withstand disinfectants
4
. Furthermore, the implementation of Zebra's MotionWorks RTLS at Hull NHS Trust saved 87,500 staff hours annually by improving medical equipment tracking and reducing procedure cancellations
5
. There is no evidence of any of Zebra's products or activities having well-established negative health outcomes.

Fair Money & Economic Opportunity

0

Zebra Technologies Corporation is an enterprise asset intelligence solutions provider, not a financial institution. Its core business involves hardware, software, and services for enterprise operations, not lending, insuring, moving, or storing money for consumers. Consequently, all KPIs related to financial products, pricing, lending practices, customer financial outcomes, and financial literacy initiatives are not applicable to its business model. While Zebra supports small business partners through its SMB Specialization Program

1
and fosters economic opportunity via its Supplier Diversity Program
2
and internal development programs
3
, these activities do not align with the specific financial services metrics defined in the rubric for this value.

Fair Pay & Worker Respect

20

Zebra Technologies achieved a Great Place to Work Certification in August 2023

1
, with 86% of surveyed employees affirming it is a great place to work
2
. The company was also ranked on Newsweek’s list of Global Most Loved Workplaces in 2024
3
, based on positive employee feedback
4
. For labor violations, there have been no substantiated labour-law or human-rights violations in the past three years. A case alleging discrimination on the basis of citizenship status was filed in March 2024
5
, but the provided information does not indicate it has been substantiated
6
. Past violations include a $6,120 wage and hour penalty in 2021
7
and workplace safety penalties in 2018
8
and 2008
9
.

Fair Trade & Ethical Sourcing

10

Zebra Technologies reported in 2023 that 70.1% of the 348 identified smelters or refiners in its supply chain were certified as conformant by the Responsible Minerals Initiative (RMI) or equivalent bodies.

1
This was part of the company's due diligence efforts to ensure that minerals used in its products do not finance armed conflicts.
2

Honest & Fair Business

0

No specific, quantifiable evidence was found in the provided articles to assess Zebra Technologies Corporation against the defined KPIs for 'Honest & Fair Business'. The articles highlight the company's commitment to responsible AI practices and general ethical conduct through its Code of Conduct and Digital Ethics Principles

1
. They also detail achievements in diversity and inclusion, such as top scores on the Disability Equality Index
2
and the Corporate Equality Index
3
. However, these do not provide specific data points related to regulatory fines, recognized transparency index scores (like TI CPTI or CDP), details of a whistle-blower policy's strength or enforcement, financial restatements, audit coverage, ESG controversy scores, complaint resolution times, board independence percentages, specific anti-corruption policy details, or the extent of third-party verification of ethical claims as required by the rubric's thresholds.

Kind to Animals

0

Zebra Technologies' environmental initiatives, such as transitioning to biodegradable paper-based packaging, which reduced 44,400 square meters of plastic usage in 2023, and efforts to reduce greenhouse gas emissions (50% in scopes 1 and 2 by 2030

1
, 15% in scope 3 by 2030
2
), are noted to indirectly benefit wildlife ecosystems and habitats by reducing pollution and mitigating climate change. However, the provided articles do not contain specific, direct evidence regarding animal welfare initiatives, such as cruelty-free certifications, animal testing policies or volumes, humane certifications for operations, ethical sourcing of animal-derived inputs, or measurable biodiversity impact from dedicated conservation initiatives.

No War, No Weapons

-40

As of December 31, 2024, Zebra's products are not considered 'DRC conflict free,' despite 65.2% of reported smelters or refiners in its supply chain being certified as conformant or engaged in the Responsible Minerals Initiative (RMI) Responsible Minerals Assurance Process (RMAP).

1
The company suspended business in Russia and Belarus in early March 2022 following U.S. sanctions
2
and terminated its Moscow office lease.
3
Zebra has minor defense-adjacent services, including a $6.6 million contract with the Air Force
4
and past RFID services for the US Navy
5
, which represent less than 1% of its 2024 revenue. Zebra requires suppliers to adhere to its Supplier Code of Conduct, which aligns with Responsible Business Alliance (RBA) principles, covering ethics, human rights, and fair treatment of workers.
6
This Supplier Code of Conduct also aligns with UN Guiding Principles on Business and Human Rights.
7

Planet-Friendly Business

-40

Zebra Technologies reported total Scope 1, 2 (market-based), and 3 emissions of 941,897.28 tCO2e in 2024

1
, representing a 30.3% decrease in its total carbon footprint from 2023
2
. The company's emissions reduction targets have been validated by the Science Based Targets initiative (SBTi)
3
and are consistent with reductions required to keep warming below 1.5°C
4
. In 2023, 21.59% of total energy consumed was from renewable sources
5
. Zebra collects carbon-related information from all its Tier 1 suppliers
6
and was recognized by CDP in 2023 as being in the top 8% of companies for supplier engagement on climate change
7
. A majority of Zebra's outsourced manufacturing suppliers (Tier 1s) are committed to science-based emissions reduction targets
8
. Zebra has a net-zero emissions target for Scope 1 and Scope 2 by 2050
9
. Additionally, new generation mobile computer packaging has been made 17% slimmer
10
.

Respect for Cultures & Communities

0

No specific, quantifiable evidence was found in the provided articles that directly addresses any of the KPIs related to 'Respect for Cultures & Communities'. The articles discuss Zebra Technologies' commitment to diversity and inclusion within the workplace, particularly for LGBTQ+ employees

1
, and the existence of Employee Resource Groups
2
, but these do not provide data points for external community engagement, cultural preservation, or local economic impact as defined by the rubric's KPIs.

Safe & Smart Tech

0

Zebra Technologies commits to responsible AI practices through Digital Ethics Principles focusing on avoiding harm, protecting privacy, mitigating bias, supporting society, and ensuring transparency.

1
The company has a cybersecurity risk management program based on the NIST Cybersecurity Framework, including a Security Operations Center (SOC) and vulnerability assessments.
2
Employees receive periodic cybersecurity training.
3
Zebra utilizes Google Cloud's Security Command Center for real-time visibility and threat detection.
4
The company adheres to international data protection frameworks like GDPR, CCPA, and PIPEDA, implementing policies and investing $3.2M, $2.7M, and $1.5M respectively for compliance.
5
For its GenAI models on handheld devices, Zebra enhances privacy and security by keeping data local.
6

Zero Waste & Sustainable Products

-20

Zebra Technologies demonstrates strong performance in packaging sustainability, with packaging being 100% recyclable

1
and 97.5% to 98% biodegradable by weight.
2
The company has set a target to achieve a 50% reduction in landfill waste by 2025 from its 2021 baseline.
3
Zebra implements numerous waste reduction initiatives, including a Takeback Recycling Program
4
, electronic user guides
5
, linerless and dissolvable labels
6
, 4-in-1 device convergence
7
, multi-slot shared cradles
8
, a Green Product Council
9
, and the elimination of shrink wrap and plastic bags.
10
In hazardous waste management, Zebra complies with global RoHS requirements
11
and aims to minimize hazardous substances
12
, with products being free of mercury
13
, PFO/PFOAs
14
, latex
15
, and halogens
16
, and some print supplies being BPA and phenol-free
17
, though trace amounts of other hazardous substances may be present.
18
Products are designed for durability, built to deliver over 5 years of service with a rugged design
19
, and supported by 8 years of security and technical support.
20
Circular design principles are applied to several product categories, evidenced by EPEAT certified tablets
21
, interchangeable designs
22
, and shared charging cradles to extend product lifecycles.
23

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AI-generated analysis based on publicly available data. Not financial advice. Ratings are expressions of opinion derived from automated models and may contain inaccuracies. See our Risk Disclosure for full details.