Marriott International Inc.
MAR.US | Short term accommodation activities
Marriott International Inc. is a global hospitality company that operates and franchises hotels and licenses vacation ownership resorts. The company's extensive portfolio includes a wide range of brands, from luxury to select-service, catering to various traveler segments. Marriott generates revenue...Show More
Better Health for All
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Marriott International demonstrates a commitment to mental and physical well-being through several initiatives. In 2023, the company introduced neuroinclusive practices at global events, providing quiet rooms and sensory tools in collaboration with Google's Experience Institute's The Neu Project
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. Marriott also hosted a Mental Health Awareness panel as part of Associate Appreciation Week to reduce mental health stigma and promote early detection
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. Additionally, Marriott Bonvoy resorts offer outdoor activities such as yoga and guided snorkeling to enhance physical and mental well-being, including a desert bathing experience at the Aruba Marriott Resort
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. The company further launched the TakeCare Level30 app to promote well-being through positive behavior building and coaching on healthy living
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. The company's core business activities, hospitality, do not inherently have direct health impacts, carry health risks, or involve health-related patents, clinical trials, or addiction potential.
Fair Money & Economic Opportunity
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The Marriott Employee’s Federal Credit Union (MEFCU) offers a "Mini Loan" with an effective annual percentage rate (APR) of 46.616%.
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This rate includes an 18% fixed interest rate and a $35 application fee.
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MEFCU charges $11 in fees for every $100 loaned.
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Marriott International's core business lies outside finance, and no dedicated financial inclusion programs are evidenced.
Fair Pay & Worker Respect
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No evidence available to assess Marriott International Inc on Fair Pay & Worker Respect.
Fair Trade & Ethical Sourcing
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The provided articles mention Marriott's aim to responsibly source 95% of its top 10 priority categories by 2025 and require contracted suppliers to provide sustainability information.
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As of 2023, 40.15% of paper products are Forest Stewardship Council-certified
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and 42.04% of total egg spend is on cage-free eggs.
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Marriott also co-launched the Hospitality Alliance for Responsible Procurement, which uses EcoVadis to evaluate over 2,000 suppliers for transparency and sustainability.
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However, these details do not provide quantifiable data for the specific KPIs in the rubric, such as the percentage of overall tier-1 spend covered by fair-trade certifications, average audit frequency, number of forced/child labor incidents, or the percentage of suppliers with traceable provenance data.
Honest & Fair Business
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Marriott International incurred $20,630,732 in ethics-related penalties over the past three years
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, including a $630,732 settlement for employment discrimination allegations in 2022
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and $20 million in damages from a disability accommodation lawsuit in 2023
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. The company has faced multiple ethical challenges, such as data security breaches from 2014 to 2020 that affected 344 million customers
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, leading to an FTC order to improve security
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. A proposal for a civil rights audit in 2023 received 11.1% shareholder support
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.
Kind to Animals
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Marriott International's core business is hospitality, which does not involve product manufacturing, animal testing, or animal husbandry operations. The company committed in December 2018 to transition to using only cage-free eggs across its global operations by 2025, pledging to publish annual progress reports
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. Individual properties have engaged in conservation initiatives: the JW Marriott Masai Mara Lodge, opened in April 2023, supports The Mara Elephant Project and The Mara Protector Conservation Programme for wildlife and habitat protection, and donates a percentage of its nightly rate to The Maa Trust
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. The Phuket Marriott Resort & Spa established a Merlin Butterfly Sanctuary and Reef Education Centre in partnership with IUCN, which received a Responsible Thailand Award in 2018
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. The JW Marriott Phuket Resort and Spa also collaborates with IUCN to promote sustainable seafood practices, sourcing black crabs over 150 grams using low-impact gear
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No War, No Weapons
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Marriott International actively promotes peace and cultural understanding through various initiatives. The company collaborates with Global Ties U.S. to facilitate global engagement and dinner diplomacy events.
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Marriott pledged to hire over 1,500 Ukrainian refugees in Europe by 2026, with 980 already hired as of June 2023, and provided free room nights for relief workers and refugees.
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Since 2019, Marriott has invested $210,000 in organizations promoting peace
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and supports the USIP's Generation Change Fellows Program, which aids youth-led organizations in conflict-affected countries.
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Planet-Friendly Business
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Marriott International had its near- and long-term science-based emissions reduction targets verified by the Science Based Targets initiative (SBTi) in April 2024.
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The company aims to achieve net-zero emissions by 2050
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and reported a 24.6% reduction in carbon emissions per square meter of conditioned space by the end of 2022, against a 2016 baseline, towards a 30% reduction goal.
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Marriott supported environmental initiatives such as mangrove restoration in Mexico and the UAE, reforestation in the U.S., and fisheries renewal in Thailand and South America.
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By the end of 2023, the company had installed over 7,100 EV chargers at more than 1,800 properties globally.
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Additionally, the transition to residential-sized bath amenities is expected to prevent approximately 500 million small bottles from reaching landfills annually.
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Respect for Cultures & Communities
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Marriott International supports over 70 minority-owned businesses through its 'Mercaditos Verdes' program at the Costa Rica Marriott Hotel Hacienda Belén.
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The company has formed two formal partnerships with indigenous or local community groups: an alliance with the Oropopo Indigenous Research Center
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and a partnership with Four Fires LLC, a financial partnership of Native American tribes.
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Marriott has been criticized for one cultural appropriation incident involving the unauthorized use of the sacred Guaraní concept 'Maraey' in a project name in Brazil.
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Safe & Smart Tech
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Marriott has faced multiple significant data breaches and regulatory actions. In October 2024, the company agreed to a $52 million settlement with federal and state authorities for data breaches that occurred between 2014 and 2020
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, committing to enhance its data security and offer U.S. customers the option to request deletion of their personal data
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. This settlement followed a £18.4 million fine from the UK's Information Commissioner's Office in 2020 for a massive 2018 data breach that affected up to 500 million guests and began in 2014
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, compromising sensitive information
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. In March 2020, another breach impacted approximately 5.2 million guests
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. More recently, in July 2022, Marriott confirmed a small-scale data breach where an unknown threat actor accessed data on a computer at one of its hotels
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, including personal information of guests and personnel
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.
Zero Waste & Sustainable Products
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Marriott has implemented three distinct waste reduction initiatives. In the UK, Ireland, and Nordics, 53 managed hotels reduced food waste by 25% within six months using Winnow AI technology
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. Globally, the company eliminated approximately 500 million small plastic bottles of toiletries annually across over 7,000 hotels
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. Additionally, a partnership with Clean the World has diverted over 24 million pounds of waste from landfills
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.